Register for Google and Singoo S Cloud’s New Ideas for B2B Overseas Marketing Event

Google and Singoo S Cloud: New Ideas for B2B Overseas Marketing

Get a closer look at Google, experience its culture and explore new approaches to overseas B2B marketing. Google and its SaaS partner Singoo invite export business managers and marketing leaders to Shanghai on May 17, 2018, from 13:30 to 17:00. Venue: Shanghai World Financial Center; the exact location is provided in the registration confirmation.

The event covers using marketing channels to attract relevant traffic, the essential features of a website suitable for Google promotion, and choosing Google advertising products that fit a B2B company’s needs.

Agenda

• 13:30–14:00 — Registration.
• 14:00–14:30 — Clearing Up Misconceptions in Online Marketing, Google Marketing Strategy Consultant Lizzy Fan.
• 14:30–15:10 — Singoo S Cloud and Google: New Thinking for Export Marketing in the Intelligent Marketing Era, Singoo Co-founder and CTO Jiang Lei.
• 15:10–15:40 — New Ideas for Foreign Trade: Making Effective Use of Google Solutions, Google Marketing Strategy Consultant Navia Hsu.
• 15:40–16:20 — Roundtable: A B2B Overseas Success Story, Shanghai Farfly Marketing Manager Guo Liang.
• 16:20–17:00 — Networking and discussion.

Meet the Speakers

Lizzy Fan: more than 10 years of global online marketing strategy and execution experience at established agencies in London and Shanghai. At Google Greater China’s new customer team, she advises major new exporters on marketing strategy, execution analysis and diagnosis.

Jiang Lei: Singoo Co-founder and CTO and one of the early professionals involved when Google entered China. He has focused on B2B overseas marketing since 2006, working across sales, marketing, operations and products. In 2016, he led Singoo’s technical team in developing the S Cloud product.

Navia Hsu: Google Marketing Strategy Consultant serving key new customers in Greater China, with a focus on digital networks and supply-chain development. Her experience spans Apple in Shanghai and Google teams in Beijing, Hong Kong and Singapore, including customer experience and recruitment strategy.

Guo Liang: Marketing Manager at Shanghai Farfly Mechanical and Electrical Technology Co., Ltd., a specialist chemical machinery manufacturer. He has extensive marketing and operations experience. After four years of Google promotion with Singoo, Farfly reported transactions worth RMB 4 million in 2017 and RMB 1.2 million in the first quarter of 2018.

The original poster includes a registration QR code and presents S Cloud Standard, Intelligent Website and Intelligent Social as a combined offering of traffic, services and tools to improve efficiency and reduce marketing costs. Recognition includes Shanghai high-tech enterprise status, the 2017 Shanghai e-commerce Shuangtui platform program, the 2016 Shanghai information development funding program and the Shanghai technology SME innovation fund. Original contact: www.91syun.com; 400-7766-880.